From sitemap to launch in under a month.
WriteStack.ai is an AI-powered content operations platform for marketing teams and agencies.
- Project type
- Marketing site
- Stack
- Next.js, Tailwind, Sanity, Vercel
- Timeline
- 4 weeks, kickoff to launch
- Pages shipped
- 5 pages
- Launched
- January 2026
What needed to ship.
WriteStack.ai needed a launch site before the product was public. Not a waitlist page but a full marketing site that could qualify buyers, carry the brand's positioning against a crowded AI-tools category, and turn visitors into waitlist signups ready to pay at launch. The site had to match the product's claim of substance over shape, or the positioning would read as a slogan.
What shipped.
Sable Creative built the WriteStack.ai marketing site end to end on Next.js with Tailwind. Sanity CMS powers the blog and the solutions pages so the WriteStack team can add new audience verticals and posts without a developer. The site's information architecture mirrors the product's logic: pillar pages for each audience, cluster articles feeding into them, internal linking wired into the schema rather than authored by hand.
Static generation on Vercel keeps the site fast at any content volume. The Sanity schema anticipates the content operation WriteStack is selling, so the site stays coherent as it grows.
What it's doing.
- 5Core pagesMarketing site scope shipped at launch, including hero, solutions, and waitlist flows.
- 4Weeks to launchKickoff through production, from sitemap to live site.
- SanityCMSBlog and solutions content owned by the WriteStack team, editable without redeploys.
- VercelDeliveryStatic generation and global edge CDN for fast loads at any traffic level.
WriteStack.ai PageSpeed Insights scores
PageSpeed Insights · Measured April 17, 2026 · Mobile · View report ↗